• General

    Investment Management – ISA Transfer Survey

    You may have seen significant coverage given to the Which? ISA survey, in which they assessed the knowledge of bank ‘financial advisers’ on the rules surrounding cash ISAs. This was done using a small sample of 104, but does show that the level of knowledge appears to be low, or alternatively the banks are using misleading information to stop customers from switching their ISAs. In the survey, just 3 out of 104 bank advisers questioned gave correct answers to all 4 straightforward questions. Why is this important? ISAs are great for saving since the savings grow free of income tax and capital gains tax. Therefore, your savings will grow faster…

  • General

    The Market Cycle Investment Management (MCIM) Program

    During the past sixty years, most economic, market, and interest rate cycles have lasted from two to five years, peak-to-peak. Rarely have any of the cycle-tracking market indices moved in tandem, and none of the cycles are considered to be particularly predictable. Individual securities (the stuff that indices are made of) complicate things significantly by having even less predictable cycles of their own. This generally uncertain atmosphere is the very nature of the financial markets. If investors could come to grips with the non-calendar, cyclical, nature of markets, it is likely that they could improve their investment performance considerably. In spite of decades of irrefutable evidence to the contrary, Wall…

  • General

    Turn Leads Into Sales With a 6-Step Marketing Strategy

    When you purchase leads, do not put a huge emphasis on the cost of buying the lead look at the average number of leads it takes to turn a lead into a sale. Decide how much you can afford to give up in “marketing costs” for each sale you make. Then work backwards to determine how many leads you will need for a sale. If the number of leads times the cost per lead is greater than your marketing cost allowance, the lead is too expensive for you. 2 examples of what I mean: lead conversion squared review Acceptable marketing cost per lead $150 Source 1: High Quality targeted leads.…